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Referral Coordinator
We are seeking a dynamic and community-focused Referral Coordinator to join our team at Carolina Veterinary Specialist to help strengthen relationships with local veterinary practices and pet owners across our four hospitals. This position is instrumental in increasing brand recognition, streamlining referral processes, and representing our hospitals in the community. The ideal candidate will thrive in a field-based role, be passionate about building connections in the veterinary community, and have strong communication and marketing skills.
Essential Position Functions:
- Build and maintain relationships with referring veterinarians, support staff, and clients across four hospital locations.
- Develop and implement a consistent referral system to improve communication and patient transfers between practices.
- Identify top referrers and ensure ongoing engagement and recognition.
- Represent the hospitals at community and veterinary events throughout the region.
- Act as the face of the organization—attend outreach events, visit clinics, and promote hospital services.
- Collaborate with our event planner to ensure promotional materials (swag, handouts, etc.) are aligned with branding efforts
- Promote our hospital services to increase community awareness and establish a strong presence in previously underserved areas.
- Execute grassroots marketing initiatives and campaigns in coordination with leadership.
- Maintain a professional, friendly, and upbeat presence in all outreach efforts.
- Regularly communicate with the Hospital Managers at all four locations to ensure alignment and shared goals.
- Act as a liaison between referring practices and internal teams.
- Work closely with leadership to analyze referral trends and provide feedback for improvement.
- Utilize Cornerstone to pull reports and analyze referral data across locations.
- Help troubleshoot data-sharing challenges among hospitals and assist in establishing workflows
- Maintain organized documentation of outreach, mileage, and referral activities.
- Performs other duties and responsibilities as assigned by the Manager.
Competencies:
- Decision-making skills; possess the ability to make good decisions, solve problems, and decide on essential matters.
- Communications; demonstrate the ability to communicate, orally, and in writing, effectively to convey necessary information to hospital staff.
- Resourcefulness and adaptability; the ability to take the initiative and get things done as well as the ability to adapt to changes or new information.
- Planning and prioritizing; must be able to organize work efficiently, set priorities, and establish plans and timetables for achieving goals.
Qualifications:
- 1+ year of experience in veterinary medicine or working with veterinary teams preferred.
- Cornerstone software experience strongly preferred.
- Previous experience in marketing, community outreach, or referral coordination preferred.
- Excellent interpersonal, verbal, and written communication skills.
- Energetic, positive, and professional demeanor with a passion for connecting with others
- Highly organized with the ability to work independently and manage a flexible, field-based schedule.
Position Knowledge and Skill Requirements:
- Ability to provide customer service in a courteous, prompt, and efficient manner.
- Computer proficiency in using Microsoft Office products (Word, Outlook, and Excel) and applicable organization-specific software.
- Establish and maintain productive and cooperative working relationships.
- Active time management and organizational skills to complete work promptly.
- Excellent communications skills both orally and in writing.
- Must be flexible with scheduling and able to work some weekends and holidays.
- Depending on the functional area of assignment, tasks may involve extended periods at a keyboard or workstation and/or extended periods standing and/or walking.
- Other duties and responsibilities as assigned by management.
Additional Information: The list of essential functions, as outlined in this job description, is intended to be representative of the tasks performed within this classification. The omission of any job function does not preclude management from assigning duties not listed herein if such functions are a logical assignment to the position.
At PetVet Care Centers, we’re committed to a Culture of Care — for pets, for the people who love them, and for the team members who make it all possible. With more than 420 hospitals across the U.S. and a team of over 11,000 dedicated professionals, including 1700+ veterinarians, we offer a unique blend of local leadership and national support that helps our hospitals thrive.
Our model is built on partnership, collaboration, and local medical autonomy, empowering each hospital to deliver high-quality care while benefiting from shared resources and a strong professional community. Whether you’re providing care in a hospital or supporting operations behind the scenes, PetVet is a place where you can grow your career, stay connected to your purpose, and make a meaningful impact.
You care for pets. We care for you.
PetVet is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law. EOE, M/F/D/V
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Why Consider Our Charlotte Hospital?
At Carolina Veterinary Specialists, our team members all share the same passion for making and keeping animals healthy.
Our hospital truly is an excellent place to work, with a highly skilled team focused on 'best in practice' veterinary care.
We are very supportive of individuals looking to grow their veterinary careers and look forward to hearing from you.
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We invite you to explore your veterinary career options with Carolina Veterinary Specialists, where you'll be a respected member of a team that loves animals and values the contributions from every individual on the team.